Marketing

Canada Post – Direct Marketing ...

Canada Post will be introducing a new acquisition and retention tool, ideal for e-commerce companies,called the Addressed Admail Mini-catalogue. At only $0.45 per piece (up to 50 g), the Mini-catalogue ...

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Canada Post – Addressed Admail ...

    Changes to Oversize and Dimensional Addressed Admail specifications To further simplify the Addressed Admail service offer,  eliminate overlap between Addressed Admail Oversize and Dimensional categories and improve mail ...

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Direct Marketing For Results

Direct marketing is, perhaps, one of the most important aspects of running any business where goods or services are being sold. If you are offering products or services, you want ...

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Direct Marketing Campaigns

Douglas Smith 8 Ways to Make Your direct marketing Copy Work Harder (MarketingProfs.com tutorial, February 2002) In direct marketing campaigns – the kind designed to provoke a response of some ...

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Effective Direct Mail Campaigns

It is not that difficult to have an effective direct mail campaign that draws in customers both new and old. It only takes a little bit of work to create ...

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The Evolution of Data Processing

Data Processing has changed greatly over time. While one can track the beginnings of the modern analytical computer to Charles Babbage (1791-1871), we really saw the beginning of modern day ...

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Direct marketing support services, lettershop ...

Most marketing firms do a lot of direct marketing. One might even suggest it’s traditionally the bread and butter of a marketing firm’s income. However, in order to properly manage ...

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